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WHY CHOOSE US? You've heard of 'clean eating' – avoiding additives, preservatives, junk food and so on. But have you taken the time to check the fat-to-protein ratios of the food you ingest? Or the quality of the carbs used? The calories-to-protein ratios are usually very high, so you are not necessarily giving your body what it really needs to get that lean, toned look that you are after. With MUNCH MEASURED MEALS, what you see is what you get. We have tailored our meals according to protein and carb net weights, so you can easily plan your meals around your training times or when you need the nutrients the most – making CARB CYCLING a breeze. So, on top of a 'no junk' promise, we also ensure a 'no added fat' promise, making clean eating a whole lot cleaner. WHY CARB CYCLING? Carb cycling is an eating plan trusted by professional athletes and bodybuilders around the world. It provides you with the fuel your body needs to get through those gruelling workouts while keeping off the unwanted body fat when you don't. Carbs provide your muscles with glycogen, and glycogen is the fuel that your muscles need to recover and grow. Having a medium- to high-carb meal before and after you training sessions provides your body with its nutritional needs and maximizes your training efforts. Without eating carbs it is nearly impossible to grow your muscles or tone your body. It takes about 20g of carbs to release insulin in your body. Insulin is one of the most powerful anabolic hormones known to humankind, so an insulin spike around your training times dramatically accelerates muscle recovery and growth. Unfortunately, it also helps your body to store fat. That means carbs should be reduced when not needed, like on non-training days or just before bedtime. Unless, of course, your goal is to pack on muscle fast; then it's great to have at least 40g of net carbs at every meal, depending on your lean body weight. OUR WEIGHT LOSS PHILOSOPHY When it comes to maintaining a healthy body weight, there is only one word that nutritionists, dietitians and fitness coaches around the world use: METABOLISM. It is your metabolic rate that determines how many calories you burn in a day, and each person has a different metabolic rate. The higher your metabolism, the more energy you use; and when your calorie intake is less than the calories you've used, you'll start burning fat. If you see your body as a fuel-burning furnace and food as a heat cell, then the only way to get the furnace burning hotter is to add more fuel to the furnace (your body): the hotter it gets, the more fuel (fat) it burns. The trick is to ingest the right fuel (food) at regular intervals.
