AVO Insights

As a marketer who still believes in the value of traditional printed pieces (whether ads in magazines or collateral items printed just for the client) this technology is very exciting. It allows me to create the most aesthetically pleasing graphic design - while being able to offer additional details and content to interested prospects - without cluttering up the look of the piece. Additionally, I’m psyched to be able to build an email list of those “interested parties” at the same time I’m offering advanced analytics to my clients about which designs, as channels, and campaigns are providing the best ROI based on scan metrics and close rates.

Really cool to see the story behind pieces by just pointing AVO at it.